Boss Training are a leading provider of health and safety training courses in the UK. When they came to SQ Digital, they required a modern, easy to navigate and scalable website that would meet the demands of their clients.
It needed to be fast, distinctive and responsive in order for the client to stand out in their industry and a website that would draw focus on their large selection of courses, as well as being really easy to navigate and submit an enquiry or booking.
The client also required a full rebrand to modernise their look, as well as an innovative digital marketing campaign to successfully promote the website once launched.
what we delivered
- Full branding package
- Sitemap and Google Analytics Review
- Wireframing and Prototyping
- Bespoke website design
- Responsive, fast and modern website
- Full Digital Marketing
- Create a new modern, bright brand
- Increase enquiries/conversions via the website
- Offer a easy to use, adaptable website
- Creating brand awareness
We started this project with a firm focus on the client’s new branding, creating a new look for Boss Training that focused on their slogan “leading the way to safety”. This process also included producing a full set of marketing materials for the client.
Once this process had been completed, we then shifted our focus towards the development of a new website, providing a complete overhaul of their online presence. This involved wireframing, prototyping and robust user testing, which enabled us to create an outstanding website that was perfectly suited to the client’s requirements.
Elements that were incorporated into the overall design included staged navigation, full-screen filtered searches and forms, and an easy-to-use extensive course library, all of which contributed to a modern and user-friendly design.
Following the successful launch of the website, we are now delivering a full digital marketing package to the client, inclusive of SEO, PPC, content marketing, outreach and social media.
“SQ Digital have been fantastic from the very first conversation we had with them. We had four other companies pitch to us, but the SQ team were by far the best. They were professional, prepared and it was obvious that a lot of thought had gone into it.
This hasn’t changed in the entire time we’ve been working with them. The whole team have been a pleasure to work with – you won’t regret choosing SQ Digital to join you on your digital marketing journey.”
Andrew Murphy - Managing Director
Did you know
Boss Training’s website features their ‘Boss Training resource centre’, this section provides informative resources covering a variation of factors within the health and safety industry.
- Website enquiries recorded from Day 1
- More fluid, easy-to-use navigation
- Easily-edited, responsive website with a scalable courses solution
- Positive feedback on branding and website from Boss Training’s clients