How Product Schema Users Are Benefitting from Free Google Shopping Ads
In October 2020, free Google Shopping Ads launched in the UK...
To opt in retailers need to add product feeds to Google Merchant Centre and sign up to Sufaces Across Google...
...but for websites with Product Schema, they have been automatically eligible since launch.
These free listings are in a new format that are benefitting from a 50% increase in clicks from search.
These findings, plus the benefits of Product schema rich snippets, makes adding Product Schema to your website a no brainer.
If you need help with your website, get in touch with us today.