Top 10 Must-Dos to Prepare Your E-Commerce Website for Black Friday/Cyber Monday
It’s difficult to say when the first use of the term ‘Black Friday’ occurred. Some suggest it was used in the 1950s by workers when calling in sick the day after Thanksgiving. Others claim police used it as a slang term for the crowds causing traffic congestion around Christmas, and others say the first use […]
Digital Marketing for Retail Businesses
The retail industry is competitive, with thousands of online retailers to choose from and millions of products on offer. Savvy consumers expect to be able to find exactly what they want when they put a search term into Google, and their expectations are only set to increase as people become more and more comfortable shopping […]
8 Tips for Good User Experience (UX) on E-commerce Websites
In the UK alone, revenue from online retailers is growing significantly each year. In September 2021, a value of £1.99 billion was attributed to UK online retail sales – a huge value demonstrating the need for retailers to be present online. However, simply having a website isn’t enough anymore to increase customer reach; with growing […]