Digital PR Agency in Lancashire

A digital PR strategy is a must for any business looking to increase its visibility online and boost its brand awareness.

Building relationships with publications from your industry is an excellent way to market your company, build trust, and increase your brand awareness. Digital PR works predominantly in the same way as traditional PR, but rather than exclusively placing focus on offline mediums such as newspapers and magazines, we focus our attention on marketing your business through online channels.

From offering valuable insights into what is going on in your industry to distributing newsworthy stories about big changes and events within your company, digital PR is the most effective way to become a leading authoritative voice within your industry.

Teresa Garanhel Senior Content Marketing Executive

What is Digital PR?

Digital PR is a marketing strategy that enables businesses of all sizes to increase their brand awareness through online digital publications, social media, blogging, press releases and other online media.

Digital marketing agencies are increasingly spending more time building relationships with publications across multiple industries, so they can share your content to generate the best possible exposure for your brand.

Digital PR helps businesses to increase their visibility by:

  • Forging relationships with key players in the industry
  • Gaining mentions and backlinks from relevant industry publications
  • Getting shares on social media
  • Increasing website traffic

As a full-service digital marketing agency, we can reach out to influencers in your industry with unique and engaging content to boost your visibility and reputation.

The Importance of Digital PR for SMEs

Whether you’re promoting a new service, raising money for charity or celebrating a significant milestone, our skilled outreach and PR experts can carefully craft an exciting and newsworthy story as part of your digital marketing efforts to raise awareness.

With many media publications turning their attention to digital platforms, utilising digital PR has become a compelling and accessible way for SMEs to engage their target audience on a wider scale while establishing their authority as a leader within their industry.

Digital PR can boost your marketing strategy and directly benefits your SEO campaign by gaining external website links that lead to your website.

Building & Nurturing Significant Relationships

At SQ Digital, we place a lot of emphasis on fostering valuable relationships with a network of industry experts relevant to your sector, as we recognise the value this can bring to your business. By reaching out to these key influencers with engaging and creative content, we aim to build vital visibility for your brand.

A well-implemented digital PR strategy can provide valuable exposure designed to boost your company’s reputation alongside creating brand awareness. Our digital PR campaigns include:

  • PR strategy
  • Press release creation & distribution
  • Reactive PR
  • Organic link building
  • Infographic outreach
  • Industry-specific outreach

Digital PR can provide you with the perfect way to promote your services and create a real interest in your brand. If you would like to find out more about how Digital PR can help you, please don’t hesitate to contact us.


We don’t offer marketing services without research to get a sale – that would be irresponsible. Our recommendations will meet the objectives set out by you and us. Clients stay with us for many years and we’re proud that we have such long-lasting relationships.

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