Digital Marketing Services for Online Retail Store
Papermill Direct is a provider of high-quality paper, card and craft products. The e-commerce business works with suppliers across the UK and Ireland, plus several EU and Scandinavian countries.
As a large stockist of coloured paper and cards, Papermill Direct is committed to being as eco-friendly as possible by ensuring that products are ethically sourced and supply chains are kept as pollution-free as they can be.
The company also prides itself on excellent customer service, as Papermill Direct wants all clients to receive the best experience and products.
Digital Marketing Brief
Papermill Direct offers a wide choice of paper, card and craft supplies to both individuals and trade clients, meaning the company has a varied clientele looking to buy many different products.
Papermill Direct was looking to boost organic search rankings to attract a wide range of potential customers and drive more sales. The brand wanted to showcase the vast range of products available to clients and drive online sales at or above a 500% return on ad spend (ROAS) – this meant the online retailer was looking for revenue of £5 for each £1 spent.