CityBlock – Case Study

CityBlock has specialised in building high-quality student accommodation for over 15 years, offering en-suite rooms in city-centre locations. Based in Lancaster, Reading and Durham, CityBlock prides itself on providing high quality, all-inclusive, safe and secure student properties with the added benefit of being a good value for money.

Insight

CityBlock was looking to increase traffic to the website and ultimately achieve 100% occupancy across its multiple locations. The brief was to accomplish this by raising brand awareness online, while also generating a significant amount of exposure across its social media channels.