11 Tips to Improve the Performance of Your Google Ads
Trying to manage your own Google Ads account can be overwhelming, the multiple campaign types, bidding options and targeting methods are enough to intimidate anyone who wants to manage their own campaigns. I’ve been working in digital marketing for over 5 years, predominantly in Paid Search, and I’ve helped a multitude of small to medium […]
Scheduling Social Media Posts over Christmas
People in the UK spend 25% more over the Christmas period than any other time of year, making it a crucial time for many businesses to generate revenue. At this time of year, it’s vital for small and medium-sized businesses to take advantage of everything at their disposal to get their company noticed this festive […]
How Can Advert Extensions Help You Generate More Business?
Getting your business noticed on Google is pretty much every business owner’s goal – or at least, it should be. With the digital age getting bigger, faster, and more competitive every day, you must be pulling out all the stops to ensure that you’re top of your game – and getting to the top of […]
Google Mobile-First Index – What Does It Mean to You?
If you have a Google Search Console account, then you may well have seen a new notification appearing in the last few weeks, similar to: That’s right, Google’s mobile-first index has finally arrived. Or at least, it’s begun to progressively roll out, which means that it’s never been more vital to have a mobile-friendly website. […]
What is Schema Markup and How Structured Data Can Benefit Your Business
During the past decade, there has been a revolution in search technology that has deep implications for any business with a web presence. That revolution centres around semantics – the meaning behind words, or Schema Markup and Structured Data. This article will look at the background of search and how semantics have become important; the […]
Our Story | The History of SQ Digital
SQ Digital has been in the digital marketing business for more than 20 years. Here’s our story. Origins: 2000-2004 Launched in 2000, SQ Digital – or SearchQuest as it was then known – consisted of a student loan, a bedroom and a computer. Back then, brothers Husen and Vilayte had only just learned that the […]
SQ Digital Conquer Born Survivor
On this Throwback Thursday, I’d like to take you back a few months. Not so long ago, my idea of exercise was my 8-minute walk to work, popping into the tuck shop at regular intervals throughout the day, and trekking around town trying to decide what unhealthy meal to have for lunch. So, as you […]
My Time as An Intern at SQ Digital
If I were to describe my time as a Digital Marketing Intern during the Summer at SQ Digital, I would honestly say that it has been an amazing and worthwhile experience. The amount of responsibility I was given since the beginning has been great. The fact that the company has had so much trust in […]
Winning Big at the RAR Digital Awards 2017
The RAR Digital Awards. Recommended Agency Register (RAR) helps brands choose a digital marketing agency, based on ratings left by clients. In the digital marketing world, the RAR Digital Awards are considered extremely important and prestigious. They are unique, in that all winners are chosen based on the highest ratings from clients. In order to […]
What Google Wants from Your Content
How many times have you heard that content is king? The importance of great content has been emphasised over and over again and, while it may have become a bit of a cliché nowadays, there is a reason why everyone says it: Google. Google is constantly refining the algorithms they use to rank pages according […]