What It Takes to Become a Google Premier Partner
SQ Digital is proud to be a Google Premier Partner – an official accreditation from Google reserved for agencies that display consistently exceptional results in Google Ads management – and we’re delighted to have held this status for over five years. But what does it actually mean to be Google Premier partner? And how does it benefit the customers we work with? What is a Google Premier Partner? The […]
How To Get More Reviews & Testimonials Through Your Social Media
Trust plays a vital role in the customer buying journey; if your business doesn’t highlight that its products or services are ahead of the competition, it can be difficult to persuade customers to buy from you. That’s why reviews and testimonials play a vital role in your business’ marketing strategy. Why are reviews so important? […]
5 Ways To Strike the Right Tone in Your Content
Whether you’re a small business or a large company, your business will benefit from adopting the perfect tone to suit your audience. Tone expresses your company’s values, shows clients who you are, helps you to build trust and attracts people to your products and services. Striking the right tone makes your content more readable too, […]
10 SEO Quick Wins to Generate More Website Traffic
Boosting traffic to your business’s website can be a challenge, but here are some quick and simple changes that you can make to encourage more website visitors. We’ve outlined 10 SEO quick wins. 1. Create a Google My Business Profile By creating a Google My Business profile, you can appear on maps and rank higher […]
5 Tips for Writing an Attractive Instagram Bio
What Should Your Instagram Bio Say? When setting up an Instagram account, it can be easy to get lost in details and overlook the bio. The bio is a critical element of your Instagram account and it’s actually easier to write than you might think. Visitors to your Instagram account will quickly form an impression […]
Should Age Demographics Impact Your Social Media Choice?
Introduction As of January 2020, 4.54 billion people are now using the internet, which is an increase of 7% from January 2019 and corresponds to almost 60% of the world’s population. Currently, 3.8 billion people are active social media users, meaning they actively engage with social media platforms – this number has gone up by […]
How to Integrate PPC and SEO into Your Digital Marketing Strategy
PPC and SEO may be entirely different digital marketing solutions that perform unique roles, but does that mean they shouldn’t be used together? In essence, both methods do operate with the same goal in mind – to drive traffic to your website. While many would keep these two techniques separate, an integrated approach can create […]
White Hat vs Black Hat SEO
The terms “white hat” and “black hat” SEO refer to two techniques, both with drastically different tactics to how to approach website optimisation. Which method is better? When we think of stereotypical films, the bad guys tend to wear black and the good guys are generally in white, and it’s no different here. In this […]
SQ Digital Take On Born Survivor (Again)
On 21st September 2019, our very own team from SQ Digital once again undertook the 12km ultimate obstacle course designed by the Royal Marines Commandos at Lowther Castle in Penrith. This mammoth event is Born Survivor, and it takes you through the most challenging, energy-draining course as you navigate more than 30 obstacles, all of […]
My Industry Placement Year at SQ Digital – Abbie Robinson
Abbie Robinson is a 20-year-old para climber who has slowly lost her sight over the 7 years she has been climbing. Representing the GB Paraclimbing Team, Abbie made a name for herself in her first year competing and currently holds the title of World Champion in the B2 visually impaired category. Abbie is also pursuing […]